Health Club Customer Service: Online Booking Equals 24 Hour Service

If you want your health club business to grow, advertising is only part of the equation. Not only do you need to attract new customers to your business, you need to retain your current clients as well. It is proven that clients will continue using a health club if the service is great and if it is convenient. If customers feel like they are getting slighted or if they are inconvenienced overmuch, they will move on to your competitors.

Photo by adifansnet on Flickr

Photo by adifansnet on Flickr

One thing that you can do to make your club more convenient than others is to offer online scheduling through your website. Adding a booking feature to your website will allow your clients to book appointments with their trainers and nutritionists. A booking feature will also let clients reserve a spot in a particularly busy class.

Additionally, you could gain new clients with such a feature. Most health clubs that offer online booking features have different landing pages for existing clients and new clients. When an existing client visits the site, they can log in and make appointments with their assigned trainer. The information displayed will be specific to the client. New clients, on the other hand, will be directed to a customer service representative who will learn more about them before they place them with a particular trainer. Building referrals for new clients in such a way gives customer service representatives leads that help them sign interested persons up for membership.

Online booking is available to your clients 24-hours a day. Clients can book appointments anytime, anywhere. Let’s face it; people are busy. They may not always have time to call during regular business hours. Trainers can also have tricky schedules. So, it is always a challenge to book clients with busy trainers. Online booking allows clients to book an appointment with their favorite trainer without having to get in touch with them. If trainers need certain blocks of time blacked out, they can easily do this themselves using the same, convenient booking feature.

As you can see, there are many benefits associated with online scheduling features. You can easily add such a feature to your website by purchasing software. The software requires an initial investment, but it is only a fraction of what you would pay if you hired someone to take care of booking for you.

2 Responses to “Health Club Customer Service: Online Booking Equals 24 Hour Service”

  1. Awesome post! It was very inspirational, so I appreciate your hard work! I will make sure to share this with a few good friends who I know would like it.

  2. tv online……

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